..that has been a widely asked question throughout the blog world lately. Its not as bad as it sounds, all this quitting chatter is in reference to Seth Godin's new book The Dip - A little book that teaches you when to quit (and when to stick).
Much in the fashion of Seth's teachings, he has already created a buzz for the book by simply talking about it. In one interview with Guy Kawasaki, he was quoted saying "It’s time to quit when you secretly realize you’ve been settling for mediocrity all along. It’s time to quit when the things you’re measuring aren’t improving, and you can’t find anything better to measure."
Jaya asked for readers to share their Dip. My Dip was in 1998. I had been chasing the dream of making the Olympic Team in diving for about 10 years at that point. I would always joke with my coach about how long i had to compete before i could call my quitting "retirement." (As with most of our youth sport's machine, I was taught QUIT was a 4 letter word.) Not having the time to pursue school or any real job at that point, i decided it was time to quit.
How little did I know about how that quitting would change my life. By getting out then, it opened doors for me. I took an overseas contract to perform in Stunt Shows. This led to world travels which ultimitely led to a great job in TV entertainment, in which I enjoy today. I still like to think back and pretend I "retired" from the sport, but call it what you will, it was the best decision I could have ever made.
Don't get me wrong, I am not suggesting quitting cold in an answer to problems. Using a calculated decision of what resources are required for a task and where those resources could be better spent is what quitting in the business world should be all about. Seth says it well in his interview exceprts and I am sure the book will turn out to be an eye-opener for a lot of the cubicle nation.