...satisfaction when you not only complete their project on time, but you hand them a wonderful story of the project told through pictures. Gone are the days of a trinket thanks for allowing us to service you, now its all about services like Qoop.com and Blurb.com providing your clients not only a thanks but a tool they can use to promote.
I discovered Qoop through my flickr account and quickly learned for under $20.00 I could produce a professionally bound book with up to 200 pictures, each with title and description. As I was getting excited about finally having a place to compile my thousands of pics, I read John's post at Duct Tape Marketing on Blurb.
Like a light bulb going on, it all made sense. Yes, finishing a project on time certainly builds trust and confidence with your clients. BUT go the extra mile - spend a few minutes documenting the process, take pictures, jot some notes and create a reason to make your client RAVE.
Give them a book that they will proudly show their partners - while the are busy showing off their project's success they will be showcasing your company's success. You know what they say, a picture is worth a thousand words...give your clients thousands of words to spread on your behalf.